If you are unsatisfied with the number of hits your website receives, then you need to learn how to increase your website's traffic. It is easy and usually inexpensive to do once you learn some of the best tips. Many of these things can be done in a few hours.
Once you have created the website and got it all set up, there is just one thing missing and that is traffic. In order to increase your website traffic, you need to do three very important things: Get people to come to your site, to stay at your site and come back to your site.
If you already have a site and you notice that your website traffic has become stagnate, you are probably messing up on one of those three things. Think of your site like a store. You can spend a lot of money advertising your store; but if people quickly leave or don't return, you'll go out of business pretty soon.
INCREASING WEBSITE TRAFFIC
Here we see four ways to increase web traffic to your website are provided here. One of the most important ways to get traffic is to update your website as much as twice a day. Google loves large websites. The second method is by using articles submitted to other sites by using article distribution services. The third way is by submitting videos by using video submission services. The fourth method to get traffic is press releases by a paid service.
Also read: What is SEO and How to use it for your Website/Blog
TIP 1: CONTENT
There is an old saying in website design: "Content is king". Learning what makes for good website content will help draw traffic to your site.
Learning how to write for a website will help make your site more attractive to visitors. Crawford Kilian's gives several tips for writing a good quality web page. These tips include:
- Be concise.
- Keep paragraphs short.
- Use headings and subheadings.
- Keep it simple.
You should also keep in mind why people are coming to your site. The webpagesthatsuck.com website gives four basic reasons someone goes to a website: to find information, make a purchase, find entertainment, or connect with others. Each web page you create should be designed to fill one of those needs.
TIP 2: SOCIALIZE
One of the best ways to add new content to your web-page is to start a blog. Blogging is a quick and easy way to add new content to an established website. Once you have established your blog, you will need to do a couple of things to help you generate traffic to it.
- Post regularly and often. This will help you establish regular visitors. However,
- Optimize your blog for Technorati. You can find out how on Technorati's page Using Technorati Tags.
- Sign up for MyBlogLog. MyBlogLog, which is now a part of Yahoo!, allows you to track what people find interesting on your blog.
- Add widgets so people can bookmark and vote for your blog on Digg, Reddit, Del.icio.us and similar sites.
Another way to get the word out about your website is to network on the Internet by joining a discussion group or forum. Often times, you can include your link in your signature, which makes every post an advertisement for your site. However, in order for this to be successful, you need to follow some basic guidelines.
- Read the rules for the group.
- Participate with relative content.
- Your first post should not be about your site.
The following sites are some good places to start looking for a relevant group or forum:
Some social networking sites and social bookmarking sites can offer you a way to get the word out about your website. Some of these include Mahalo Social, MySpace, Twitter, Facebook, LinkedIn, StumbleUpon, Digg and FriendFeed. Once you join, make sure you place information about your website on your profile page.
Search engine optimization, or SEO, are ways to optimize your website to help increase the rank search engines, such as Google, gives it. The higher your website is ranked, the sooner it will appear in search results.
Of course, one of the problems beginners have with SEO is that they forget why they are writing the website in the first place - the people. While SEO is good for tweaking your content, it should never be the focus of it. Writers should be writing for people, not search engines.
You should make a point to avoid black hat techniques. Black hat techniques are deceptive practices designed to try to trick the search engines into giving the site a higher ranking than it deserves. However, search engines have been striking back by banning sites that use these techniques or ranking sites.
STEP 4: LINK BAITING
Link baiting is the art of attracting links by creating unique and popular content. Think of it like fishing. Instead of hunting down visitors, you are going to lure them to you. In order to create an article that is considered "link bait" you need to have a hook. This hook can be humorous, argumentative, attacking, newsworthy or resourceful.
TIP 5: ADVERTISING
You should advertise your website as many places as you can, both on and off the Internet. Try advertising off-line with television and radio ads, business cards, fliers, trade showsand trade magazines, or newsletters.
A podcast is a like a short radio show and can help get the word out about your webiste. It gives you a forum to talk about your ideas and knowledge. Creating a podcast is fairly simple and inexpensive. It is also a great way to increase your website traffic.
Posting a video that advertises your website is one of the better ways to popularize it. Most people know about YouTube, but it's not the only video site out there. If you can construct a good how-to video, post it on to Howcast, VideoJug, helpfulvide.com, Koonji, MonkeySee, Sclipo, Vimeo], SuTree, TeacherTube, ViewDo and WonderHowTo. When you create your video, make sure you do the following:
- Don't pirate video, images, or music.
- Do include your website address at the beginning and end of the video.
- Make it entertaining or informative.
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